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	<title>Marketing Ideas 101</title>
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	<link>http://marketingideas101.com</link>
	<description>Great marketing ideas for small business and nonprofits.</description>
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		<title>Marketing Idea #46: Throw a Party</title>
		<link>http://marketingideas101.com/idea-center/marketing-idea-46-throw-a-party/</link>
		<comments>http://marketingideas101.com/idea-center/marketing-idea-46-throw-a-party/#comments</comments>
		<pubDate>Sun, 20 May 2012 12:15:00 +0000</pubDate>
		<dc:creator>matt</dc:creator>
				<category><![CDATA[Event Ideas]]></category>
		<category><![CDATA[Idea Center]]></category>
		<category><![CDATA[Non-Profit]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[client appreciation]]></category>
		<category><![CDATA[event ideas]]></category>
		<category><![CDATA[party]]></category>

		<guid isPermaLink="false">http://marketingideas101.com/?p=1123</guid>
		<description><![CDATA[Whether a holiday or a &#8220;client appreciation&#8221; party, getting your clients together in the same room and collectively thanking them for their loyal patronage can help you make clients (and friends) for life. Depending on the nature of the organization you operate, you may also have key staff members available to assist with mingling and [...]]]></description>
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		<title>Marketing Idea #67: Sponsor Local Programming</title>
		<link>http://marketingideas101.com/idea-center/marketing-idea-67-sponsor-local-programming/</link>
		<comments>http://marketingideas101.com/idea-center/marketing-idea-67-sponsor-local-programming/#comments</comments>
		<pubDate>Sat, 19 May 2012 11:58:54 +0000</pubDate>
		<dc:creator>matt</dc:creator>
				<category><![CDATA[Idea Center]]></category>
		<category><![CDATA[Media Relations]]></category>
		<category><![CDATA[Non-Profit]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[public relations]]></category>

		<guid isPermaLink="false">http://marketingideas101.com/?p=1118</guid>
		<description><![CDATA[A great way to get your organization&#8217;s name into the local community is to sponsor or underwrite a local news program, whether television or radio. Make sure the media station (and format) you select is appropriate for your target market. For instance, if you&#8217;re looking to reach an older crowd, maybe you want to advertise [...]]]></description>
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		<item>
		<title>Rebuttal: Free Samples</title>
		<link>http://marketingideas101.com/idea-center/rebuttal-free-samples/</link>
		<comments>http://marketingideas101.com/idea-center/rebuttal-free-samples/#comments</comments>
		<pubDate>Sat, 19 May 2012 05:08:51 +0000</pubDate>
		<dc:creator>matt</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Idea Center]]></category>
		<category><![CDATA[Non-Profit]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[demonstrations]]></category>
		<category><![CDATA[free samples]]></category>
		<category><![CDATA[giveaways]]></category>
		<category><![CDATA[trial offers]]></category>

		<guid isPermaLink="false">http://marketingideas101.com/?p=1106</guid>
		<description><![CDATA[In response to Seth Godin&#8217;s &#8220;Free Samples&#8221; post, May 11, 2012: Free samples It bothers me to watch the hordes at the farmer&#8217;s market, swooping in to each booth, grabbing a sample and walking away. The thin slices of handmade rye bread, or the perfect strawberries or the little glasses of juice—all of them disappear [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Marketing Idea #71: Offer Editorial Comment</title>
		<link>http://marketingideas101.com/idea-center/marketing-idea-71-offer-editorial-comment/</link>
		<comments>http://marketingideas101.com/idea-center/marketing-idea-71-offer-editorial-comment/#comments</comments>
		<pubDate>Tue, 15 May 2012 09:39:10 +0000</pubDate>
		<dc:creator>matt</dc:creator>
				<category><![CDATA[Idea Center]]></category>
		<category><![CDATA[Media Relations]]></category>
		<category><![CDATA[Non-Profit]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[pr]]></category>
		<category><![CDATA[press]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public speaking]]></category>

		<guid isPermaLink="false">http://marketingideas101.com/?p=1095</guid>
		<description><![CDATA[Often, radio stations will set aside time in their news schedules for taking public comment on important issues. Begin by calling the news directors of your local radio stations and asking for the chance to offer your editorial comment. (Make sure you have a good sense as to whether they cater to the audience you [...]]]></description>
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		<title>Marketing Idea #43: Tips to Make Your Grand Opening Successful</title>
		<link>http://marketingideas101.com/idea-center/marketing-idea-43-tips-to-make-your-grand-opening-successful/</link>
		<comments>http://marketingideas101.com/idea-center/marketing-idea-43-tips-to-make-your-grand-opening-successful/#comments</comments>
		<pubDate>Sat, 12 May 2012 01:16:34 +0000</pubDate>
		<dc:creator>matt</dc:creator>
				<category><![CDATA[Atmosphere]]></category>
		<category><![CDATA[Idea Center]]></category>
		<category><![CDATA[Non-Profit]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[demonstrations]]></category>
		<category><![CDATA[event ideas]]></category>
		<category><![CDATA[grand opening]]></category>
		<category><![CDATA[Marketing Ideas]]></category>
		<category><![CDATA[ribbon cutting]]></category>
		<category><![CDATA[sale]]></category>
		<category><![CDATA[sales]]></category>

		<guid isPermaLink="false">http://marketingideas101.com/?p=1090</guid>
		<description><![CDATA[To make your grand opening successful: schedule it during high-traffic times (if your location allows for it), throw a big grand opening sale, offer food (make this appropriate to the clientele you are seeking), provide a tent for seating outside, send a direct or email mailing the local market, offer demonstrations of products or services, [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Gone Bad: I’ll Like Your Page, if You Like Mine</title>
		<link>http://marketingideas101.com/idea-center/internet-marketing/social-media-gone-bad-ill-like-your-page-if-you-like-mine/</link>
		<comments>http://marketingideas101.com/idea-center/internet-marketing/social-media-gone-bad-ill-like-your-page-if-you-like-mine/#comments</comments>
		<pubDate>Fri, 11 May 2012 01:56:26 +0000</pubDate>
		<dc:creator>matt</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[backliking]]></category>
		<category><![CDATA[backlinks]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://marketingideas101.com/?p=1099</guid>
		<description><![CDATA[An interesting thing happened to me the other day. In the course of performing routine search engine marketing tasks, I received a message from someone who had just “liked” one of my Facebook fan pages, Marketing Ideas 101. The message read: “Hey, I just liked your Facebook fan page! Please like mine back!” ~ Random [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Idea #88: Power in Print</title>
		<link>http://marketingideas101.com/idea-center/marketing-idea-88-power-in-print/</link>
		<comments>http://marketingideas101.com/idea-center/marketing-idea-88-power-in-print/#comments</comments>
		<pubDate>Fri, 11 May 2012 01:09:10 +0000</pubDate>
		<dc:creator>matt</dc:creator>
				<category><![CDATA[Idea Center]]></category>
		<category><![CDATA[Marketing Collateral]]></category>
		<category><![CDATA[Non-Profit]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[article marketing]]></category>
		<category><![CDATA[book]]></category>
		<category><![CDATA[enewsletter]]></category>
		<category><![CDATA[newsletter]]></category>

		<guid isPermaLink="false">http://marketingideas101.com/?p=1083</guid>
		<description><![CDATA[How often are you bringing value to your clients? Offer a regular newsletter, article, or column. Ensure that whatever you put out maintains a consistent look and feel with the rest of your image; this assists you in furthering the development of your brand. Better: You should be collecting the e-mail addresses of everyone who [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Idea #104: Host a Field Trip</title>
		<link>http://marketingideas101.com/idea-center/marketing-idea-104-host-a-field-trip/</link>
		<comments>http://marketingideas101.com/idea-center/marketing-idea-104-host-a-field-trip/#comments</comments>
		<pubDate>Tue, 08 May 2012 05:02:11 +0000</pubDate>
		<dc:creator>matt</dc:creator>
				<category><![CDATA[Community Involvement]]></category>
		<category><![CDATA[Idea Center]]></category>
		<category><![CDATA[Non-Profit]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[community involvement]]></category>
		<category><![CDATA[demonstrations]]></category>
		<category><![CDATA[event ideas]]></category>
		<category><![CDATA[field trip]]></category>

		<guid isPermaLink="false">http://marketingideas101.com/?p=1068</guid>
		<description><![CDATA[A great way to gain exposure and provide entertainment is to provide public tours of your facility. This is especially powerful for agriculture, arts and history, manufacturing; essentially, any place where something is grown, created or built. Try not to schedule such an event around any deadlines or busy periods you might have. Take your [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Idea #8: Selling Online (Do It)</title>
		<link>http://marketingideas101.com/idea-center/marketing-idea-8-selling-online-do-it/</link>
		<comments>http://marketingideas101.com/idea-center/marketing-idea-8-selling-online-do-it/#comments</comments>
		<pubDate>Tue, 08 May 2012 04:47:39 +0000</pubDate>
		<dc:creator>matt</dc:creator>
				<category><![CDATA[Idea Center]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Non-Profit]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[ordering]]></category>

		<guid isPermaLink="false">http://marketingideas101.com/?p=1065</guid>
		<description><![CDATA[Make sure your customers can order from you online. If they can&#8217;t order from you online, make sure they can order by phone or by fax. You&#8217;re in the business of making it easier for your customers to do business with you! Your challenge is to analyze how easy it is for customers to get [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>10 Great Office Fundraiser Ideas</title>
		<link>http://marketingideas101.com/marketing-ideas/10-great-office-fundraiser-ideas/</link>
		<comments>http://marketingideas101.com/marketing-ideas/10-great-office-fundraiser-ideas/#comments</comments>
		<pubDate>Tue, 08 May 2012 03:36:39 +0000</pubDate>
		<dc:creator>matt</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Marketing Ideas]]></category>
		<category><![CDATA[Non-Profit]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[fundraisers]]></category>
		<category><![CDATA[office fundraiser ideas]]></category>
		<category><![CDATA[office fundraisers]]></category>
		<category><![CDATA[office game ideas]]></category>

		<guid isPermaLink="false">http://marketingideas101.com/?p=1060</guid>
		<description><![CDATA[1. Create a Recipe Book Everyone brings in a favorite family recipe which is then compiled into a single document, beautified, and published for resale. To execute this fundraiser Send around a sign-up sheet so you can get a feel for the kinds of dishes people would like to contribute. Have the sign-up sheet broken [...]]]></description>
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		<slash:comments>0</slash:comments>
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