When conducting search engine marketing, the quality and quantity of backlinks leading into your website provide the search engines something upon which to base your authority metric, bumping you up in the search results.
When making blog comments on sites that compliment your own, remember to mention your keywords 2-3 times, as well as your location (if pertinent.) Don’t be spammy. Make sure you are bringing value–or at the very least, validation–to the author’s blog.
Have patience: sometimes it takes a while for comments to be approved by the blog owners (if ever at all.)
About Matt Schoenherr
Matt is a husband, father of four, marketing consultant and founder of Marketing Ideas 101. As a student, teacher and published author, Matt supports the worthy goals of service and commerce in the small business and nonprofit communities. You may find him on Google+, Twitter and Facebook. Creative marketing ideas and marketing strategies may be found at MarketingIdeas101.com.