Marketing Idea #69: Rush-Hour Interviews

Marketing Ideas Rush Hour Interviews

Offer to be available for comment or interviews on your effort. Television or radio news programs are always interested in talking with local experts who can speak to the issues faced by the community, especially during rush-hour radio broadcasts or early morning/late evening TV programming. The broader your topic, the more appealing you will be to these news producers. Contact program producers or hosts, and offer your contribution. If they like your eloquence and topic, they’ll gladly put you in front of their audience.

Marketing Idea #74: Exit Interviews Are a Must

Marketing Ideas Exit Interviews Are a Must

Conduct exit interviews anytime you have an employee submit his resignation. In conducting this survey, you begin to determine where you’re falling short in keeping your people. Often, you’ll find that money isn’t the top issue. What you’re looking for is how you are able to improve your internal marketing. How do you craft a culture that keeps and nurtures the best employees? How do you build fierce loyalty and pride among your employees? Among your customers? Your vendors? Begin asking the tough questions. The sooner you get the answers, the sooner you’ll be able to emerge as a company people aspire to work for and with.