Benefits of Using Videos in Email Marketing

Email platforms are effective marketing tools for virtually every business. There are several ways to improve your content for a boost in performance metrics. One way for this is by adding videos to your emails. Video email marketing lets you market your services better: it increases brand awareness to conversion and click-through … Read more

Tips to Grow Brand Awareness Through Social Media

Picture of diverse people thinking about brand marketing

Tips for brand awareness through social media might feel a bit retro right now. However, the truth is that many brands struggle to stand out.  With more than 3 billion expected consumers of social media in 2021 and Sprout’s 2018 Social Index highlighting brand awareness as a top marketing priority, the struggle … Read more