How to Improve Your SEO Rankings in 2021?

When you have a website, one of the important things that you need to look into is your Search Engine Optimization or SEO ranking. It refers to the position of your content on the search engine results pages. If you have a number 1 ranking, this means that your web page is … Read more

Ranking Is Easy With Google Adwords

A lot of you may already be familiar with what Google is. It is the biggest search engine the world has ever known and it was also one of the very first ones introduced to the online community. I don’t think I even need to explain why or how it operates anymore. … Read more

What Is Enterprise SEO?

Marketing strategy

Search Engine Optimization or SEO can be overwhelming especially when there are thousands of pages on your site. It’s kind of difficult to know where to start because of the constantly changing algorithms and aside from that, Google is also regularly moving its goalposts. If this is an issue that your company … Read more

SEO Case Study: Content is NOT King

SEO Case Study: Content is NOT King

The prospect wanted to go after the key phrase “corporate wellness Michigan”. They had their heart set on this term. Now, this was not really based in any kind of keyword research they had done. They were in the corporate wellness business and, by golly, they wanted to dominate the search results … Read more

Google Analytics 2012 Report Templates (Some Assembly Required)

Marketing Ideas Google Analytics Report Templates

Thank you, Google. Thank you for offering us such great value over the years. Thank you, especially, for Analytics. Google Analytics has been a mainstay in our statistical web traffic reporting for years! You were our main constant, Google. You made reporting on client website traffic easy to implement and automate. Thank … Read more

Marketing Idea #102: The Great SEO Lie

SEO Case Study: Content is NOT King

Question: Your SEO marketer has guaranteed you long-term placement on the front page of Google. Do you believe them? Answer: I’m amazed at how often I run across customers who have been sold on “guaranteed rankings in Google” only to find out once their PPC (pay per click) campaign ended, their “top-spot” … Read more