What gets measured gets managed. Marketing is all arts and crafts. If you haven’t heard these statements as a content marketer at least once, you’re a part of a minority. What’s more, presenting an argument against the idea behind these statements was only possible until the digital age. Today, content marketers swear … Read more
By now, maybe you already have your own blog, and you also know that blogging is a valuable pursuit. According to Hubspot, companies that have blogs get 97% more inbound links. As for your blog, you may be thinking, what if no one visits my blog? How am I going to generate … Read more
Content marketing has become one of the most effective strategies for brands to publicize themselves. More than 75 percent of marketers see content marketing as a priority, with 77 percent of B2C marketers and 76 percent of B2B marketers planning to increase their content marketing strategy in 2016, according to a Contently … Read more
by Maura Stouffer Duplicate Content Detection, the process of detecting and scoring the correlation between two or more documents on the Web, is one of the more complex problems that Search Engines solve. Webmasters tend to overlook this issue because of its complex nature. In this article, I will briefly discuss how … Read more