Marketing Idea #83: Tradeshow Giveaways

Marketing Ideas Tradeshow Giveaways

The best and most obvious reason for visiting some tables at trade shows is for the free giveaways. You will find that many people will make the rounds to collect the free stuff. In some cases, the booths without free giveaways may experience lower traffic as a result. It’s a cheap ploy, … Read more

Rebuttal: Free Samples

Marketing Ideas Free Samples

In response to Seth Godin’s “Free Samples” post, May 11, 2012: Free samples It bothers me to watch the hordes at the farmer’s market, swooping in to each booth, grabbing a sample and walking away. The thin slices of handmade rye bread, or the perfect strawberries or the little glasses of juice—all … Read more