Growing Use of Robots in Marketing

Growing Use of Robots in Marketing

1111Perhaps humanity is still far from applying the Voight-Kampff tests (a la Blade Runner) to distinguish between an android and a human being, but it is a fact that robots are a part of our lives now. For many, the presence of robots goes unnoticed; however, right now a software-driven robot (better … Read more

The Use of Artificial Intelligence in Marketing

The Use of Artificial Intelligence in Marketing

Have you ever sat down to think about who manages the emails you received that are advertising products sold and services offered by a business close to you? The emails also usually somehow have an idea of what type of products you might need or be interested in. There definitely isn’t someone … Read more

Which fictional salesperson are you?

which fictional salesperson are you?

Sales isn’t an easy job. No matter the product, persuading someone to buy is never easy. Furthermore, while there are some established best practices, there is no one-size-fits-all strategy when it comes to sales. Much of sales is trial and error, testing things to see what works for you – the best … Read more